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How we added $959K new revenue for The Feed.
Here is what we’ve done for them:
The challenge
The Feed had a healthy conversion rate but sought to maximize their website’s potential in converting customers. Their objective was to increase revenue per user, thereby making each ad click more valuable and enabling faster scaling.
Our solution
To address these challenges, our agency conducted a comprehensive CRO audit. This included analytics, heatmaps, surveys, user testing, and more. We identified key opportunities for optimization in areas such as the search experience, homepage layout, and purchase incentives in the cart.
Our team, comprising skilled developers and designers, designed and developed 5 tests per month, targeting these identified areas. This process involved a thoughtful, research-driven approach, ensuring that each test was tailored to The Feed's unique website dynamics rather than relying on generic best practices.
The result
- Revenue Increase to date: Our tests generated a combined +$959,504 in new monthly revenue.
- Biggest Win: A single cart test brought in an astonishing $204,569 of new monthly revenue.
- Impact on Business: This revenue increase was driven by more conversions at a higher Average Order Value (AOV), enhancing the overall value of each site visit and increasing the efficiency of The Feed's ad spend.
Harry/DTC Pages deliver outstanding CRO results with an impressive consistency. We've worked with multiple CRO experts in the past and what makes DTC Pages different is their thoughtful approach to optimization that involves extensive research and recommendations unique to your particular site.
This isn't just a playbook of best recommendations they are running through. You'll be truly impressed with their work and the revenue gains they drive. We have been and continue to be.
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Book your no-commitment discovery call today to find out if your brand is at the right stage for CRO.
Book your discovery call today
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